When harmful content hits your business, panic is your worst enemy. Ignoring...

https://www.scribd.com/document/1016381594/The-First-48-Hours-Your-Tactical-Playbook-for-an-Online-Reputation-Scare-224712

When harmful content hits your business, panic is your worst enemy. Ignoring the noise is dangerous because it often leads to silent lost sales as potential customers drift away without you ever knowing why