Rank tracking is failing. AI Overviews have triggered a 30% CTR drop in our EU...

https://direct-wiki.win/index.php/Why_do_CMOs_in_2024_stop_caring_about_rankings_and_start_asking_about_LLMs%3F

Rank tracking is failing. AI Overviews have triggered a 30% CTR drop in our EU markets, making traditional reporting obsolete. We are shifting toward AI visibility and zero-click tracking