How to Systemise CEO Video Messages Employees Actually Watch: Turning a Nice-to-Have into a Business Essential

https://www.novabookmarks.win/what-if-everything-you-knew-about-thumbnails-video-click-through-rates-and-testing-was-wrong

There are moments when a single CEO message changes the course of a company. In my experience with Australian mid-market firms, that moment usually comes during a crisis or a big strategic pivot - when people crave clarity, credibility and direction