After a recent SaaS pricing change, the company saw a 31% drop in conversions...
https://www.random-bookmarks.win/when-saas-companies-adjust-pricing-they-often-face-a-tricky-tradeoff-a-31
After a recent SaaS pricing change, the company saw a 31% drop in conversions but a 22% lift in revenue. This tradeoff is tricky to navigate